Social Media

I'm writing an article on social media and social networking for the 2010 issue of Creative Jewelry. What a vast topic this is! I've just read The New Rules of Marketing and PR: How to Use Social Media, Blogs, News Releases, Online Video, and Viral Marketing to Reach Buyers Directly by David Meerman Scott. My interest is in how jewelry designers can market themselves and their art online. I'll be interviewing the following designers: Lorelei Eurto, Heather Powers, Ronna Sarvas Weltman, and Leslie Rogalski. Stay tuned for more info!

Dickerson Ink

After seven years as an editor at Interweave Press, I am now freelancing as Dickerson Ink. The idea of being a free agent is liberating. I owe that to Daniel Pink, author of Free Agent Nation. His latest books are equally motivating. A Whole New Mind was picked up by Oprah, and you can see her interview with Dan via her website. I've posted the link on the right, under Great Links. Don't miss Dan's latest book, Drive, to learn what really motivates us all. His genius is not to be missed!